"Oh, you're still winging B2B SaaS lead generation? Cute. But let's turn that lukewarm pipeline into a firehose of B2B leads, shall we?" If you’re a SaaS marketer, sales pro, or business owner, you already know that B2B SaaS lead generation isn’t just important; it’s life or death for your ...
Top 15 SaaS Email Marketing Strategies Made Easy, Actionable (and Effective)
Sending emails is still a thing. It's actually very different. For SaaS companies, it's the secret tool you're probably not using enough or, dare I say it, not using at all. Even if you've spent all of your money on PPC ads and social media efforts, email is still the best way to build ...
The Ultimate Audience Segmentation Strategy – 7 Actionable Steps, Types, Tips
If your marketing campaigns are doing all the right things but still missing their mark, the issue might be clear—you’re talking to everyone but connecting with no one. Ouch. Sounds harsh, but here’s the truth in one sassy sentence: screaming into the void never sold a product. Enter audience ...
Top 10 Actionable Drip Campaign Best Practices to Produce Converting Emails
Oh, so you’ve discovered email drip campaigns? Game-changer, right? But using one doesn’t automatically make you an email marketing genius. Not quite. Done wrong, a drip campaign can feel like that clingy friend who texts way too much. Done right, though? It’s email marketing bliss—automated, ...
Drip Campaign vs Nurture Campaign: Which Email Strategy Reigns Supreme 2025
Your email marketing strategy can make or break the customer experience. And if you’re still blasting generic emails to everyone like it’s 1999, it’s time for a glow-up. Enter the email automation superstars—drip campaigns and nurture campaigns. Sure, they’re often mistaken for twins (drip ...
A 10 Step CRM Onboarding Process Guide – Best Framework and Tools
Oh, you thought implementing a CRM was the finish line? Bless your heart. Listen, doll, your shiny new CRM isn’t going to magically fix your sales process or turn your team into deal-closing machines overnight. Without a well-thought-out onboarding process, it’s just a glorified spreadsheet with ...
